The stakes were high as Republicans sought a challenger to Democratic President Barack Obama. Television advertising by the candidates and their supporters exceeded $10 million here, much of it spent in the past two weeks, and mailboxes were stuffed with campaign flyers.
In a bit of home-state boosterism, DeMint said the primary winner was “likely to be the next president of the United States.’’
Indeed, the winner of the state’s primary has gone on to capture the Republican nomination each year since 1980.
A victory by Romney would place him in a commanding position heading into the Florida primary on Jan. 31. He and an organization supporting him are already airing television ads in that state, which is one of the country’s costliest in which to campaign.
If the former Massachusetts governor stumbles in South Carolina — as senior aides conceded he might — it could portend a long, drawn-out battle for the nomination stretching well into spring and further expose rifts inside the party between those who want a candidate who can defeat Obama more than anything else, and those whose strong preference is for a solid conservative.
Romney sounded anything but confident as he told reporters that in South Carolina, “I realize that I had a lot of ground to make up and Speaker Gingrich is from a neighboring state, well known, popular … and frankly to be in a neck-and-neck race at this last moment is kind of exciting.’’
Left unspoken was that he swept into South Carolina 10 days ago on the strength of a strong victory in the New Hampshire primary and maintained a double-digit lead in the South Carolina polls for much of the week.
Campaigning in Gilbert, S.C., on Friday, Romney demanded that Gingrich release hundreds of supporting documents relating to an ethics committee investigation into his activities while he was speaker of the House in the mid-1990s.