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Boston Design Center opens store, allowing year-round access

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Boston Articles
January 14, 2012|By Christopher Muther
  • A Zebrawood tea table is being discounted to $2,230 from $8,645 at the new BDC To Go store.
A Zebrawood tea table is being discounted to $2,230 from $8,645 at the new…

The Boston Design Center, the behemoth 550,000-square-foot, eight-story building near Cruiseport Boston, has been generally off limits to the public, until now. This week, it opens a 4,000-square-foot store which will sell showroom samples at a discount.

The Boston Design Center has only allowed the public to visit its 87 showrooms twice a year (think of it as a Willy Wonka chocolate factory of furniture). The rest of the year, the center is reserved for professional decorators who buy for their clients. But the new store, called BDC To Go, will be open four days a week to the public.

“There’s been a consistent demand to have a more steady sale versus just a couple of times a year,’’ sales Julie Rogowski, vice president and general manager of Boston Design Center. “We get lots of calls from people who want to know when the next sale is happening.’’

The design center allowed the public to buy floor samples that showrooms no longer needed as they cleared for new merchandise. Not only has there been more demand from the public for access to these samples, showrooms are also looking to move these samples faster.

Rogowski said that BDC To Go will use a discount system similar to the late Filene’s Basement. A percentage of the price will be knocked off depending on how long the furniture sits on the floor - with percentages discounted at 30, 60, and 90 days. She said that the percentage has yet to be determined.

Despite the discounts, pieces at the BDC don’t come cheap. Rogowski says some of the bargains she has spotted so far include a burl wood, walnut secretary with a list price of $57,000. It will sell at BDC To Go for $14,700. Of course, there are somewhat more reasonable pieces, such as a regency-style antique table originally sold for $4,900 marked down to $2,920, or a sofa marked down from $7,000 to $4,200.

“It’s a system that helps everyone,’’ says Rogowski, “People are looking for access to the design center, and showrooms are always saying they need to get rid of the old floor samples to bring in the new ones.’’

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