Polaroid’s glory days exposed

Exhibit reveals experimentation in the medium

August 18, 2010|Cate McQuaid, Globe Correspondent

In June, Sotheby’s in New York auctioned off more than 1,000 photographs from the Polaroid Corp.’s collection of some 15,000 images, housed largely in Somerville. The auction, precipitated by a bankruptcy court order, featured images by Ansel Adams, Andy Warhol, and Chuck Close, among other giants. At close to $12.5 million, sales outstripped Sotheby’s estimates.

What better time to mount an exhibit of Polaroids? Gallery 4’s “The Art of Polaroid’’ doesn’t boast any Adams prints, but it does feature the rosily decaying “Red Junked Car,’’ shot in 1973 by Walker Evans. Despite its snapshot size and color format, it captures Evans’s familiar fascination with a faltering America, best known through his black-and-white photos of the Great Depression. Other photographs in the exhibit highlight work by significant artists, many of whom have Boston ties.

There are Marie Cosindas’s intimate, warm-toned, naturally lighted portraits of figures such as Julia Child and sculptor Isamu Noguchi. Cosindas, who is in her 80s, was invited in 1962 by Edwin Land, cofounder of Polaroid and inventor of its Land camera, to test the company’s product, and that proved a turning point in her career. Polaroid actively developed ties with artists and encouraged them to experiment; that’s why the corporate collection — of which only a fraction was sold — is so illustrious.

Many pieces here are experimental. Ellen Carey’s terrific abstract photographs, made by exposing the film to a flash of light or not exposing it at all, and then pulling it through a large-format camera’s internal rollers, hang like scrolls on the wall, all at once invoking Japanese Zen calligraphy, lush painting, and photography. John Reuter offers a dozen surrealist photo constructions from the 1970s. Reuter peeled back the film and manipulated the dyes and emulsions as the image developed. His “Afterglow’’ looks as if he has applied a 19th-century portrait of a melancholy boy to the print; he hovers, frail yet sharp, against a pungently colored background.

Even the more straightforward images display an exuberant experimentation in the artist’s relationship to subject, among them Elsa Dorfman’s generous, spontaneous portraits shot with a 20-by-24-inch camera; Olivia Parker’s odd and careful still lifes; and Jim Stone’s black-and-white documentary shots, such as “Retired Upholsterer Who Covered His House with Beer Cans on his 71st Birthday, Houston, TX, 1983.’’ Like any new tool, the Polaroid liberated the artists who used it. Digital photography has long since outmoded Polaroid’s instant prints, but Polaroid artists are a loyal breed. May they continue to thrive.

Delighting in the subject

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