SAN FRANCISCO - Contigo Kitchen + Cava, an engaging, Catalan-style tapas bar in the city’s Noe Valley section, was destined to succeed even before it opened last spring. Owner Brett Emerson had won admirers at some of the Bay Area’s top eateries, including Greens, Chez Panisse, and Cocoa 500.
But what really pushed Emerson’s restaurant into the limelight was his blog, In Praise of Sardines, in which he championed his passion for Spain and his obsession with Iberian food. He also wrote about his fierce commitment to local ingredients and artisanal products. When he decided to open his own restaurant, the blog became an engaging forum for recounting the daunting challenges of transforming a computer shop into a tapas bar. The chef seduced readers with descriptions of sumptuous foods he sampled on his travels in Spain. Six months in, the small restaurant is full almost every night.